Executive Speak/Write Blog

Make Your Subject Lines Work

Did you know that only some 20 percent of emails are ever read?  Adding a high priority, important or urgent flag doesn’t make any difference. That executive or decision maker to whom you are writing has already become inured. To encourage your reader to open the email, make your subject line: Compelling: If you write… Read More →

Better Business Writing? Elementary, Watson

How often do you find yourself eager to tackle all of the communications you just received? Now think about your reader who likewise is being inundated with letters and emails, meetings and phone calls. Expecting that reader to jump up and down with the excitement of reading about your product, your company or your service… Read More →

Why That “Thank You” May Go Unread

Ever written a thank you that included a request for information? Did you hear back?  Think about your own reaction to a note that starts “thank you for. . .” Aware of what always follows, you rarely read on. Like you, the business executive who sees a “thank you for . . .” opener assumes… Read More →

Executive Presence Equals Professional Success

• How do you project poise and self-confidence in the business environment? • Does your packaging convey the right message? • Do your actions and words communicate accessibility and energy? Executive presence means using your physical, personal and speaking style to invoke strength and trust, sincerity, leadership and competence. That appearance of being in control… Read More →